KIMBERLY MODDREL

Anxious to begin her career in the advertising and marketing industries, Kimberly brings a fresh perspective to every assignment. She has dipped her creative finger into the areas of public relations, marketing, advertising and overall business development. Projects include a PR plan for increasing awareness for a bar/restaurant located on South Street and a proposal for a Philadelphia based Advertising Campaign for the cosmetic brand Clinique that would increase profits in the city and its surrounding suburbs. She also collaborated with others to create a business and marketing plan for a new Wellness Center for the South Philadelphia area to satisfy her senior project. This enabled her to carry out a project from concept to completion dealing with all aspects of creating a new business.

Kimberly has been mentored by professionals in promotions, advertising, marketing and customer/client relations. She has gained experience by watching the success of projects in which she played a part. Along with her business aspirations, she keeps her creative spirit active through design, painting and photography.